Click link then click on Images by Shane Aurousseau
Click link then click on Images by Shane Aurousseau
Australia, the 11th wealthiest country in the world with a debt ratio to GDP of 31% far lower than the UK’s is underpopulated and lacks a cohesive tourist marketing plan Australia is a country of global interest that receives only 5 million tourists per year and many of those must be Chinese families visiting the growing Chinese diaspora living in the country .
A country of such vastness that all of Europe can fit into it has so much to offer in the way of wildlife, Art, History especially relating to the 1800s. The aboriginal community a historic longevity that few countries can offer, a continuous and cohesive society lasting longer than the ancient Egyptians and possibly the Chinese that can be traced back 50,000 years.
A historic social and artistic infrastructure that many races should envy.
Most marketing of Australia is aimed in a limited way at the English speaking world and tends to promote mainly beaches and the common knowledge icons, Opera House, Sydney Harbour Bridge Uluru /Ayers Rock warm beaches and the Barrier Reef.
There is however much more to Australia and current promotion does not illustrate the tremendous variations that this great country has to offer, the desert, the commodity industry, a country that supplies one third of the world’s wool,
Merino the finest micron wool in the world, the real history of the Aboriginal people.
Promotion tends to give a potted history of the Aboriginal never with the depth that illustrates the the evolution of these
accomplished people through the ages, the great literature that they have illuminated through storytelling, art and music. The cost of getting to Australia as a tourist from Europe can be high and once there travel around this vast country is not made easy for the visitor.Canberra the national capital has a long train trip to Sydney, Canberra to Dubbo (a major central NSW city) can only be accessed by car or bus. The bus only operating on Saturday and travelling to Dubbo via dozens of small towns. Car hire is expensive and usually carries anything up to a $5000 excess, insuring this excess can also be expensive. There seems to be a paranoia within the rental car industry that the car will be damaged or not returned. Also the cost can rise if the car is taken from one state to another. Such costs need to be looked at more closely.
There is of course the problem of many dirt roads a majority corrugated in the Outback not a plus for car suspensions unless . This does present a problem for rental car companies however there still needs to be a more tourist friendly rental structure. Australia has many rail arteries most now closed due to the lack of usage,When I traveled from the shores of my home country the first time there were only 9 to 10 million inhabitants, today that has increased to 24 million. This vast country could support many more. Controlled population growth brings many benefits, it increases the market size thus giving real reason for manufactures to exist as they have both export and home market. Australia lacks diversification and is dependent upon the commodities industry and the market fluctuations of pricing within that industry.
The Aussie Dollar is a commodity driven currency.
Car manufacturers have mostly pulled out of Australia even the iconic Holden is now manufactured overseas. Most business people will tell you that diversification is important in any business strategy if helps to flatten out the market controlling fluctuations.
Goods in Australia tend to move around by truck Road Train this is expensive and lowers the volume of product that can be moved quickly from manufacturer to consumer.
Many of the railway lines carefully constructed from the early 1900’s have been closed. The development of the interior has been neglected for lack of water yet 23% of the country is covered by one of the world’s great sweet water caches the Artesian Basin to this day greatly underutilized and still the 3 to 4 year droughts cause consternation or should I say constipation. Stretching from Cape York in the north, down to Dubbo and across to Coober Pedy, the Great Artesian Basin covers almost a quarter of the Australian continent, and contains enough water to cover the world over. Much remains to be known about this valuable resource that has enabled life in inland Australian to develop over thousands of years.
Look at the irrigated development of Israel and no Artesian Basin. The Darling Murray river system is being plundered without thought. Great rivers that once were busy arteries carrying paddle steamers transporting goods and passengers would be lucky to see a canoe.. Mines are closing even Broken Hill the beginning of Australia’s largest company Broken Hill Pty Ltd a region of more variation in differing mineral deposits than any other place on earth seems to be scaling back.
By 2050 the population is expected to reach 42 million. The infrastructure to cope with this increase needs to be kick started as soon as possible. I think that I pointed out in a previous blog that if Woolworth and Cole’s had waited until their current 18 million supermarket customers had been lined up in front of the first plot for the first complex they would never have reached the market saturation levels they have reached today. When reading papers on population growth and how the terrain can support the projected numbers what I find missing is projected figures based on future investment and development most papers only discuss the here and now, Australia needs some serous modeling put into place, such a vast country is a blank sheet of paper and possibly the world’s real last frontier.
Images Photographer Shane Aurousseau
Australia the last Frontier
I recently finished a photographic tour of inland western and northern New South Wales my home state. its development has been an interest for me for sometime. What I found during this trip was a worrying trend of an’ I’m OK Jack’ culture..
Australia is a country that offers so much especially from it’s richness in commodities much of which it has a ready market for in China. The issues that worried me were ones of development and management. When I first travelled from Australia 40 years ago the country had a population of around 9 to 10 million, today it is 23 million mainly coastal inhabitants. However much of the wealth is not drawn from the coast but the Outback once the great dividing coastal mountain ranges are crossed. The country has the potential to be commodity self sufficient.
Much of Australia’s manufacturing industry has been lost, the final blows coming with the withdrawal of the car industry manufacturing including the Australian iconic Holden brand.
Union and government inability to see eye to eye and manage this incredible country has been a contributing factor. however having said this the attitude of the coastal Australian is one of ‘ let’s have another barbie and go to the beach’ few even realise that their farmers have failing crops due to lack of rain and many have had their land repossessed by greedy banks who don’t give a damn for the development of the country. The immediate quest for short-term profit seems to be the goal of many banks the world over. I have always said that ” banks that do not contribute to the management of society are irrelevant to society”.
A major contributor and hinderance to Australia’s development is infrastructure. Bring this up to most Australians and the retort is but we don’t have the money or people and to add we don’t give a damn, Taxing major corporations properly could change this issue. The only time that the average Australian will give a damn is when food and retail commodity prices hit totally unaffordable levels. Then their will be wailing and gnashing that the prices are too high and still it will take a term for the penny to drop that the farmers and commodity developers should have been taken care of.
Infrastructure there are many developing regional centres, you only have to look at the size of the supermarkets that have grown up in regional centres mainly Woolworths and Coles but now challenged by Aldi. These groups are the real business people and see the advantages and potential for growth. If you look at Spain and the infrastructure that is going into place in a country that has just gone through a major recession you have to ask why not Australia. The average myopic Australian would argue that Spain has a larger Population. The average European will say that Spain has ripped of the Euro Zone for that money – better than being spent on expenses by corrupt Euro politicians. Spain now has one of the finest high speed rail networks in the world after China. Link Sydney, Dubbo, Canberra, Brisbane, Melbourne, Adelaide and you will develop the interior of those states. Link Perth and you will develop Western Australia. Have the guts and the people will come. Getting a bus from the national capital Canberra to the major centre of Dubbo is a substantial exercise. Only one goes on Saturday and it goes through half of New South Wales.
Australia gets only 5 million tourists per year, half of those probably Chinese coming in and out to visit family; Spain gets 65 million, France 85 million and the UK 35 million. Now some would say that this is due to Australia’s isolation. I would however argue that the differential is too great and needs a closer look. Australians seem to be in cop-out mode. Promotion of Australia is mainly in English in the UK and yet the cross section of other nationalities in Australia has now become great indeed.
It is almost a no brainer to develop a rich country like Australia if there is a government without vested personal interests.The Australians are so limited in their thinking that unless they take action to manage this great country they will lose it. Already the Chinese own almost everything employing the Australians. Now I don’t have a problem with the Chinese investment in Australia without it the Australians would have bankrupted the country. The Chinese bring a lot of good things and should be welcomed. However when you own something and sell it you should retain a interest in what you have built especially as it is your main home.
The damage done to the Darling river and many other rivers adding to the mismanagement of water through the country. Once steamers travelled along the Darling river. Australia’s Artisian Bore covers 23% of the country one of the biggest water basins in the world yet it is not tapped properly in times of distress for farmers. The Snowy river scheme which was one of the engineering wonders of the world is not working properly and generating the irrigation that it should. Cubby station in Queensland dams off more water than Sydney Harbour contains. The South Australians are plundering the great Murray river without a management system in place
To get the development right you need a government with the will. , Link the great centres and the people will come; Australia has one of the best living possibilities in the World and could be the leading light in Asia.
Photographer Shane Aurousseau
From the time of the arrival of the First Fleet under Captain Arthur Phillip in 1788 Australia has been developing a unique Character that makes Australians who they are today. A greater proportion of the people who came with the first fleet and subsequent fleets were transported and then given land grants. The growth of the colony was of up most importance and transportation key to the colony’s development. The Australian climate dictated the type of living structure that gave the best lifestyle. A climate hotter and dryer than England’s and Europe’s required the development of living structures with broad and low roofs creating a cool internal environment that would also hold heat during winter months.
It was the heat of this dry land that was mostly addressed by early settlers giving Australia the ‘Veranda Towns’. Towns with homes with broad verandas for enjoying those balmy evenings on, shops with cool shade giving awnings. This type of architecture really started to come into its own in the 1800s as settlers moved inland from Sydney, much of it still exits on a habitable basis today. All across Australia can be found towns with architecture straight out of a Western film set and houses with broad verandas. This architecture coupled with the Australian Landscape and the hard working people in the commodity driven industries, mining, wool, cattle and grain farming gives Australia a unique character that make Australians who they are today. It is the ‘Time Warp’ veranda towns of Australia that i found most interesting from a photographic point of view. Towns like Condobolin NSW, Braidwood NSW, Molong NSW, Wellington NSW, Cowra NSW, Sofala NSW, Bungendore NSW, Boorowa NSW Clunes Victoria, Ballarat Victoria
In a changing and progressive Australia the towns small and large of the outback have retained the Aussie character. The large sloping roofs to protect against extreme heat, the verandas to sit out those warm evenings on. The pubs with their great beer and rustic 1800’s charm. You can almost feel the miners and drovers of old drinking in the bars.
Yet towns with young residents attracted by the money to be made in the wealthy commodities industries, a country rich in minerals wool, cattle and grain. Australia is a country driven by the land and a new breed of hunter gatherers. Towns with architecture stuck in the 1800s to 1950s, Architecture that shrouds the delicatessens and coffee shops selling panini with Mediterranean vegetables..
When I first left Australia to travel to Europe the country had a population of 8-9 million today it is 23 million and growing. In those days through a feeling of isolation it was the ambition of most young Australians to travel especially to Europe. Not so now the preference is to see Asia and not be too far from home. The country has grown sophisticated in communications and offers one of the highest lifestyles in the world. As a Chinese resident said to me “once Australia was a backwater but not so now”.
Web Site: www.kiamafoto.com
Blog Site: www.shaneasite.com
Most people know Australia by the traditional icons, Sydney harbour Bridge, Opera House, Uluru/Ayers Rock, long beaches with surfers, the Barrier Reef. There is another Australia that I grew up in travelling west inland from the east coast and northern Victoria. This region is where Australia began as people moved inland from Sydney and Melbourne in order to work and mine the land and is where much of the current exciting development is today.
When I first left Australia it was a country of 8 to 9 million people, today it is a nation of 23 million. A country rich in commodities, gold, tin, copper, bauxite, sheep, cattle (beef and dairy) and fine wines. I found large numbers of prosperous small towns, looking like something out of the wild west with their typical awning and veranda architecture stuck in a ‘time warp’ from the 1800s to 1950s, towns with young populations. Driving into a town full of period history and finding a delicatessen selling food products from all over the world and a coffee shop promoting panini with Mediterranean vegetables and of course the inevitable Chinese restaurant. Small towns with massive Cole’s or Woolworth’s supermarkets servicing the outlying sheep stations, farms, mines and now vineyards spread out over 1000s of kilometers from South Australia across NSW and into Queensland. Towns full of young people working in the the lucrative world of physical commodities. Australia is a country of growing importance and influence in Asia, a country that has become of great importance to the development of China.
The Chinese the greatest of trading people have seen the importance of this commodity rich country and have in great numbers began to call it home. While sitting in Condobolin a small sheep and mining town inland NSW, I was asked by a cousin what we should do tonight, “do you want a Chinese” he asked. Of course three shops in town, coffee shop, supermarket and Chinese restaurant. i should add there is always a pub selling great old and new beer. Most pubs in this region have a history dating from the 1800s. The Chinese are bringing real wealth to the country and are living alongside the Australians and easily integrating. Australia is a country in transition a country that is creating a new race of people who are developing and promoting its exciting commodity wealth. Sales of Merino wool are on the increase again. Merino wool the world’s finest wool in the past too expensive for the Chines market, however many sheep stations have lowered the micron quality and can now put this fine wool into a cost bracket that suits the Chinese market, allowing them to still brand products Merino.
There is so much life in the Australian outback its commodity wealth and its vast beauty from red ochre laced dust to the never ending cobalt blue skies. The wealth of this region is now attracting the young. I have added a quote I found on the the front of a pub in an outback town.
I currently live in London for business reasons, working as a photographer, am an Australian citizen and proud to call myself an Australian.
Shane Aurousseau : http://www.kiamafoto.com